2026 Food Vendor Exhibitor Application

The Ballarat Begonia Festival is a much-loved community event held every Labour Day long weekend in March. Set in the beautiful Ballarat Botanical Gardens, it draws tens of thousands of visitors over three vibrant days. 

Food is a key part of the festival experience. In 2025, over 60% of attendees visited food vendors, making it one of the most popular features. Families, couples, and groups spend hours exploring the gardens, enjoying entertainment, and relaxing with great food. 

As a food vendor, you’ll be part of a curated selection offering high-quality, family-friendly options. The festival provides a welcoming, high-traffic environment where your business can thrive and connect with a broad audience. 

EXHIBITOR TRADING HOURS

The Ballarat Begonia Festival 2026 will be open to the public from: 

• Saturday 7 March – 10:00am to 5:00pm 
• Sunday 8 March – 10:00am to 5:00pm
• Monday 9 March – 10:00am to 5:00pm 

All food vendors must be fully operational and open for trade during these hours. Early pack-down or late setup is not permitted during public trading times. 

FOOD VENDOR PACKAGE OPTIONS 

LARGE EXHIBITOR PACKAGE 

Area: 6m x 4m​ 
Early Bird - $1,320.00 ex GST​ 
General Fee: $1,427.27 ex GST 

SMALL EXHIBITOR PACKAGE 

Area: 4m x4m​ 
Early bird $880.00 ex GST​  
General Fee: $954.55 ex GST  

We invite you to join us in 2026 to showcase your flavours, grow your brand, and be part of one of Regional Victoria’s most iconic events.

APPLICATION DEADLINES

Early Bird Application deadline: 1^st November 2025  
Early Bird Offer Payment deadline: 31^st November 2025 
General Application deadline: 31^st December 2025 
General Application Payment deadline: 31^st January, 2026 

Please read the 2026 Exhibitor Prospectus, then complete the below application: